Jul 13 2008
Organic Real Estate and Targeted Content
When it comes to real estate, people usually shout out the mantra: location, location, location. When it comes to web real estate, you could say the same thing: location, location, location in search engines. Organic real estate on the web refers to the positioning your website has on the web landscape. A solid organic real estate design and SEO strategy will make a website as necessary a destination as the corner market. In short, organic real estate keeps a website from languishing unseen in cyberspace.
So how does Organic Real Estate work? What makes Organic Real estate, well, organic? The main feature of Organic Real Estate is quality, informative content. This is what sets quality SEO plans apart from those that are merely trying to trick search engine spiders. Content should be natural, not written as if composed by a machine. Natural, well-written web content will increase page rank at a faster rate than content that is written only with keywords in mind.
This is especially important for web entrepreneurs who run affiliate sites. Web surfers are getting savvy to the fact that many affiliate sites are just a dummy site set-up to “hopefully” bring in some sales. Experienced affiliate marketers know that you can make a site that is as competitive, and useful, as the affiliate’s host site. The more quality content there is on your site, the better an affiliate site can separate itself from the crowded web marketplace.
But Organic Real Estate is about a lot more than content—and this is where a lot of SEO plans fall short. In addition to providing content, a site owner must determine a target audience. In one way, content and target audience go hand in hand. You have to figure out target audience and tailor content accordingly. In addition, you may have a different target audience for different products or services offered on your site. Content and keyword targeting must be tailored to each potential type of client and customer. Specifically, several different pages within a site may relate to several different niche areas, or sub-niche areas of the overall market. Each page must be designed accordingly.
Without these strategies, what will you have: a site that looks more like a link-factory than a trusted resource in a particular industry. In the past, people stressed the need for quality web design. While this is no doubt important, it is now much easier for amateur’s to design a high-quality looking site. It is far less easy for site owners to provide fresh and useful content. You’ll find a bevy of nice-looking sites with little or nothing to offer in terms of content. In Web 2.0, content is what separates the great from the mediocre, and the organic from the artificial.
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Labels: seo organic content
posted by Franklin @ 10:03 AM 0 comments 
Wednesday, July 09, 2008
I am Stoked about USFreeAds Premium Ads Selling my Affiliate Products
Once again I have to blog it up about this wonderful site called USFreeAds. They have a dynamic platform for affiliate marketers who are willing to sign up for the Premium Ad Service. I have been selling over the past 9 days through my affiliate networks, and most of the sales have come via clicks from my Premium USFreeAds!
I would not blog about this and tell this story just to get more people to sign up under me in the system. I am an affiliate of the company, and have been for 10 years. The affiliate program makes me a regular income, but it is small in comparison to the commissions I am making from the ads I am creating. Heck, you can believe me or not … your choice on that but I am now certain I must spend some serious time in making more of these ads.
Specifically I am selling bikes. I am an affiliate of 2 really great bike stores that have joined my favorite network Shareasale. The bikes earn me only 5%, but when a bike costs over $3,000, well you can do the math. The commissions are fantastic when there are enough of them coming in! Other things are selling too, like designer sunglasses, which are of course available from a variety of affiliate networks like Amazon.
The USFreeAds are completely HTML friendly if you have the premium membership, which only costs $9.99 monthly, and since I have been doing this since last October, loads of my ads are indexing in search and sticking. The ones I can find through tracking get updated by me with more current offers, since they are already in search. That tends to make them work even better. My speciality is affiliate seo, so this is right up my alley.
Without the premium membership I don’t think I could make the ads do this type of selling. The free ads expire after 40 days, and graphics are not allowed. They do that on purpose so serious marketers will sign up for their unlimited use option, the Premium Membership. I have placed tracking script on the ads, but for some reason they are not showing up in the tracking, but I have another resource for that through the networks that shows me where people are coming from, and then I simply do searches and find my ads. Works well enough, but I need to find a way to track them. I will work that out later. Right now I am going to go make some new ads, and by the way it helps to link the ads to existing pages you may have that are already in search!
Labels: affiliate marketing, selling online, USFREEADS
posted by Franklin @ 7:20 PM 0 comments
Tuesday, July 08, 2008
Tips to Increase traffic to an affiliate site
What are the best ways to make your affiliate marketing set-up a successful and profitable business? Here are some suggestions on how to drive traffic to your website and increase the volume of your partner’s business.
• Firstly, your website has to be rich in content. Don’t go overboard with banners as visitors to your site will find it annoying, and you won’t get the results you are looking for.
• Experiment with different merchants to find the ones that suit you, because different people find partnerships with different merchants profitable.
• Try to promote several merchants in the same niche on your site, thus giving visitors several options.
• Choose your network carefully too. Here also, it’s a matter of personal preference; experiment before you settle on what network you are going to use.
• Don’t join an affiliate programme just because many others have. Check the programme out carefully and see if it’s the right option for you before you make a decision to sign up.
• Make sure your website is search-engine optimized to increase the number of hits. A video tutorial that explains the benefits of the product you are selling is also a good idea.
• E-mail promotions are also a good way to increase traffic to your partner’s website. Identify your target audience and develop an effective way to reach through emails that will not be perceived as junk mail.
• Try to get yourself a niche market – it’s not a good idea to sell ‘everything to everyone’. Look for new niche ideas by listening to those around you, asking others what they look for when they go online, watch TV, read extensively, including ads, to find out more about what people need.
• Offer bonuses if possible. And develop effective creative material to increase traffic – your website should break clutter and stand out from the plethora of affiliate marketing websites.
• You should communicate well with your partners, and constantly be on the lookout for new ones to increase your profits.
A combination of the above factors will help to improve your affiliate marketing business. In addition, as in any other business, determination and the will to win are an inherent part of affiliate marketing success, so make sure you are truly committed before you embark on an affiliate marketing programme. Sincere effort is sure to win you laurels in this field, and you shouldn’t just work hard, you should work smart, too!
Labels: affiliate traffic
posted by Franklin @ 5:31 AM 0 comments
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