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You hear a lot about “multiple streams of income” in a lot of marketing hype, commercial messages and ads for ebooks. The fact that the phrase is somewhat overused is not enough to devalue it. The actual reality is that having several streams of income is exactly the way many affiliate marketers run their businesses, including me.

How do you get to the point where you have reliable multiple streams of income? I will attempt to answer at least from my own perspective.

I just kind of naturally evolved with many different streams of income, but when I first started out there was nothing. My first check came from Amazon, then more followed including networks like CJ and Linkshare. Eventually I branched out into classified marketing and 2 tier recruiting, and over time I had ten or so small checks coming in.

Truthfully, the way I bumbled into the world of “multiple streams of income” was that I was trying a lot of things online to make money. It was not brilliance that lead me to it, but simply joining and promoting a lot of different things. Some worked, and some did not. Funny thing is that several of the programs I joined in 1998 are still active, and still make me money.

Here is a list of affiliate programs, networks, marketing services and the like that make money within my small empire of sites.

Shareasale Affiliate Network, Amazon Associates Program, Linkshare Affiliate Network, CJ Affiliate Network, USFreeAds Affiliate Program, USFreeAds Premium Ad Membership, Google Adsense Program, Online Future Affiliate Program, AdlandPro Affiliate Program, ClickBank Affiliate Network, Squidoo, ZLiO Shops, CPA Empire, Avantlink (working on it), VIP Profits and I am sure there are a few more out there.

The point is that even if I only earn a few hundred or less from each stream, the aggregate of all the streams is a significant amount of money earned through my version of affiliate marketing. Since I do SEO marketing for natural content listings, I never buy keywords. I do research keywords, but not for PPC. I do it to determine what to market and how, and to have the right keywords and phrases on my pages.

Multiple streams of income is really a smart way to develop a business like this in case you are first starting out, but it is certainly not the only model. If you can make a fortune in one program, then why not? I just never had that even begin to happen to me, so I have worked on lots of different ones over the years.

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